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Managing Technology From Laboratory To Marketplace: Cheating The Valley Of Death

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Posted 28 March 2024 - 10:40 AM

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English | 2024 | ISBN: 3031514203 | 209 Pages | PDF EPUB (True) | 4 MB

Managing Technology from Laboratory to Marketplace outlines the process of getting innovative research out of the laboratory and into the market, a path which is often fraught with challenges. Many research projects meet their end as they attempt to cross this so-called "valley of death"-the period between the research phase of a project and the point when the new product or process emerging from that research becomes commercialized and enters the market.

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